The release of “Redneck Yacht Club” was more than a #1 song on the country charts; it was an awakening of a lifestyle. The Redneck Yacht Club (RYC) lifestyle, as described in the lyrics of the song, existed prior to its release. The song put an identity to the “Redneck Yacht Club” community, and the overwhelming response to it created a brand many could identify and relate to.
Connecting and Mobilizing the Redneck Yacht Club Community
The launch of the overhauled website will provide the connecting point to bring the entire Redneck Yacht Club community together. The new website will allow the RYC community to connect and engage with social media interactions.
History of the Song
“Redneck Yacht Club” was coined when Steve Williams, the song’s co-writer, looked around the marina where he kept his boat and said, “This place looks like a yacht club, but this dock looks like a redneck yacht club.” Immediately thereafter, Steve knew he had to write a song about the experiences of the boating lifestyle he was a part of. He also knew Thom Shepherd was the perfect co-writer for the song.
“Redneck Yacht Club” was written in two co-writing sessions. The first session started with Steve and Thom tossing out funny lines about what it looks like to have a bunch of boats strung together out on the lake having a good time. From there, they tapped into their life experiences at Lake of the Ozarks, The Mississippi River, Lake Carlyle, Percy Priest Lake and others.
“Redneck Yacht Club” was the second single released on Craig Morgan’s third album, My Kind of Livin’. In 2005, the song peaked at #1 on the Radio and Records country chart and #2 on Billboard magazine’s country singles chart. It also became one of the most downloaded songs of the season in all genres. “Summer Anthem of 2005” is how the American Society of Composers, Authors and Publishers (ASCAP) described the song. For many, “Redneck Yacht Club” defines and exemplifies the lifestyle they live.